Or homepage showing a list of blog posts?
Which is better? Which do you use when?
If your site is ONLY a blog, then show your blog on the homepage.
Your readers are looking for your blog, so give them your blog. Don’t make it more complicated than it needs to be.
- Don’t hide your content from people.
- Don’t make it take longer to get to the content people are interested in (your blog!).
- Don’t make your readers jump through hoops.
“But Ashleeeey! What about my introduction? How do I show off my popular posts? How do I illustrate all the cool features on my site?”
That’s what your sidebar is for, my friend. That’s what your about page is for.
If your whole site is your blog, why do you want to make it more complicated to access it? Why do you want to make people click through to a secondary page just to get there? What purpose would it serve?
If there’s more to your site than just a blog, a static homepage might make sense.
Do you sell products? Services? Host regular live workshops?
If there’s more to your site than just a list of blog posts, then it makes sense to have a static homepage that advertises and highlights that information.
Above all, your homepage should serve a clear purpose.
Think about your goals…
- What’s your end game?
- Where do you want your readers to end up?
- Is there a specific action you want them to take?
If your goal is for them to end up on your blog and read some posts, don’t force them to go through an extra step to get there. It doesn’t make sense.
If you have a blog but your goal is to get your reader to buy one of your products, then it makes sense to have a static homepage that displays your products and what value they offer.
Build your site with intention and purpose.