How to Host an eBook Giveaway

You see, I’m new to the blogging community, and I rarely receive Blog tour emails, and they usually require a giveaway to go along with your post. There’s this one email(blog tour request)and they require me to give away a few eBook copies, but here’s the thing: How exactly do you giveaway one? Are you to ask your winner for their email? If you do, and you receive their email, are you to send them the eBook? But how are you to know what type of format the hosts are sending you? I’m confused. Are they giving it to you through email? Like is it a Doc? Do they send you multiple formats? I don’t like to take risks(which is, I know, not fun in life because you’re “supposed” to take risks in life), so….I would like you to answer this question. I’m not sure if I’m being confusing here….um, if I am, what I would like to know is: Your hosts tell you to giveaway eBooks, but I’m not sure if it’s a document/doc and in what formats? And if I receive a doc in ____ format, then how do I send it to my winners? Thank you for taking the time to read this! Please answer this in a future post! 🙂

Hi Jessica!

The main thing you have to do here is ask the tour host. Maybe this wasn’t the answer you were hoping for, but you do have to ask the host because every tour host company is different. Here’s what usually happens, but this doesn’t necessarily mean it’s the case for this particular host:

The host will be providing the eBook copies. You’ll want to create your own Rafflecopter code and ask the entrants for two pieces of information:

  • Their email address
  • Their preferred eBook format (usually EPUB or MOBI)

Then, when the giveaway is over, you send the hosts the details of the winner (their email and preferred format) and they take it from there.

But as I said before, all hosting companies operate a little differently. It’s important that you ask this hosting company what their procedure is. If they don’t tell you what formats are available, you should ask them to be sure. 🙂 Also, sometimes the tour companies give you the Rafflecopter code, so you don’t even need to do that part! You just copy and paste.

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I'm a 30-something California girl living in England (I fell in love with a Brit!). My three great passions are: books, coding, and fitness. more »

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  1. Usually any ebook giveaways on my blog are tour-hosted so I never have to really worry about that, but it’s definitely a pain to give away ebooks (to me, at least) because it depends on the tour company and how thye like to go through with the whole thing. But great post, Ashley! 😀 <33

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